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The Skincare Bureau independently reviews each eligible claim against its applicable standard and the documentation submitted to support it.

A TSB Verified™ claim means the submitted documentation met TSB's requirements for that specific claim and approved scope.

No.

TSB Verified™ does not certify a product as safe, effective, non-toxic, clinically proven, regulator-approved, or better than another product.

The Skincare Bureau does not recommend products or tell consumers what to buy.

We verify the support behind specific eligible claims.

Yes.

A product does not need to make multiple claims to apply.

However, every eligible claim used to market the submitted product must be disclosed and reviewed. A brand cannot select one claim for verification while leaving other eligible claims outside the review.

Every eligible claim receives its own outcome:

Supported. Clarification Requested. Or Not Verified.

A product can proceed to licensing only after every eligible claim is either supported or removed from its consumer-facing materials.

This prevents a product from displaying the TSB Verified™ mark while continuing to make other eligible claims that did not meet the standard.

That depends on the claim.

Supporting documentation may include supplier specifications, certificates of analysis, sourcing and traceability records, processing documentation, current third-party certifications, producer attestations, or other claim-specific records.

Different claims require different supporting documentation.

Our Standards page explains the framework, and the application guides brands through what may be needed for their specific claims.

No. The supporting records submitted during verification are not published in the Verified Directory.

The public record identifies the verified claim and its approved scope without publishing confidential supporting documentation.

No.

Where an eligible claim depends on an outside certification, TSB may review the current certification as part of the documentation supporting that claim.

TSB Verified™ does not replace, issue, or assume the authority of those certification programs.

Absolutely. The same published standards apply regardless of brand size.

TSB Verified™ recognition is based on the support behind the claim, not the size, popularity, or marketing budget of the brand making it.

Because they pay for two different things.

The $799 verification fee pays for the independent review of all eligible claims associated with one product and formulation.

The $499 annual licensing fee is paid only after the product qualifies and authorizes use of the TSB Verified™ mark, the Public Verification Record, and active Verified Directory listing.

The review determines whether the claims qualify. The license authorizes use of the mark.

Once review begins, no.

The fee pays for the independent review itself—not for a particular outcome.

Payment therefore does not guarantee that a claim or product will qualify for TSB Verified™.

Tell us.

Changes that could affect a verified claim or the documentation supporting it may require a record update, new documentation, additional review, or—in some cases—a new verification.

Keeping the Public Verification Record current is part of maintaining an active TSB Verified™ license.

A UPC or barcode is not required to apply for TSB verification.

TSB uses its own Verification Record Number to identify an approved product and connect it to its Public Verification Record.